Southwest Overhauls Rewards Program Amid Broader Business Shift

For the past few years, Southwest Airlines has been shedding its reputation as a quirky outsider, eliminating such hallmarks as open seating and free checked bags. Now, its credit cards and rewards program are moving closer to the industry norm. The airline announced a sweeping set of changes to its Rapid Rewards program, bringing it […]
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Story file
- Section
- Business
- Topics
- Railways & travel
- First reported by
- Paymentsjournal
- Reporter
- tom nawrocki
- Published
- Friday, 16 October 2026, 11:30 pm IST
- Coverage
- One outlet so far
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