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PhonePe & Google Pay’s combined UPI app share fell to 77.8% in Sept 2026

Image: Medianama. Rights remain with the publisher.

While PhonePe's UPI market share fell by 0.9 percentage points from 46.47%, Google Pay's share declined by 3.2 percentage points from 35.43% since September 2025, yet they are still above the NPCI volume cap of 30%.

Read the full report on Medianama

Story file

Section
Tech
Topics
Startups
First reported by
Medianama
Reporter
medianama team
Published
Saturday, 24 October 2026, 10:20 pm IST
Coverage
One outlet so far

How this page works. The Headline Update lists this report from Medianama with a short summary and a link to the original. The original reporting and photograph belong to the publisher. Spotted an error in our summary? Tell our corrections desk.

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