KORA by NM brings in Aditya Roy Kapur as face of the brand

KORA by NM has appointed actor Aditya Roy Kapur as its brand face as the Indian occasionwear brand looks to expand its presence in domestic and international markets. Founded by Nilesh Chhadva and Mitesh Sumbad, the brand’s latest campaign features Kapur and centres on the brand’s philosophy, ‘For Your Every Celebration’. Founded by Nilesh Chhadva and Mitesh Sumbad The campaign accompanies the brand’s new occasionwear collection, which includes kurtas, bandi sets, Jodhpuri, Nawabi and Indo-Western ensembles.

Speaking about the association, Nilesh Chhadva and Mitesh Sumbad, Founders, KORA by…