India’s hidden gold chest is giving imported bullion a run for its money

Soaring gold prices are prompting Indians to exchange old jewellery for new designs this festive season rather than cut back on purchases. Old-gold exchanges now account for over 50% of transactions at Tanishq, more than 55% of sales at Kalyan Jewellers and 73% at Joyalukkas in August.
Read the full report on The Economic Times
Story file
- Section
- India
- Topics
- Economy & RBI
- First reported by
- The Economic Times
- Reporter
- rakshanda sharma
- Published
- Wednesday, 14 October 2026, 6:28 am IST
- Coverage
- One outlet so far
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