Gen Z drives growth in India's online beauty market: Myntra report

Gen Z shoppers are spending more on beauty, embracing premium minis and driving demand beyond metros, while sunscreen and K-Beauty searches surge, according to a Myntra report
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Story file
- Section
- Lifestyle
- First reported by
- Business Standard
- Reporter
- peerzada abrar
- Published
- Monday, 19 October 2026, 10:20 pm IST
- Coverage
- One outlet so far
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